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  3. So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

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totallynotabubbledontsayaiisabubble
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  • tante@tldr.nettime.orgT tante@tldr.nettime.org

    So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

    That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

    https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

    But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

    "Creators can charge up to $100,000 per post, Eckstein said.
    “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

    #totallyNotABubble #dontsayAIisabubble

    mndflayr@metalhead.clubM This user is from outside of this forum
    mndflayr@metalhead.clubM This user is from outside of this forum
    mndflayr@metalhead.club
    schrieb zuletzt editiert von
    #11

    @tante

    Damn. What am I doing wrong?

    fandasin@social.linux.pizzaF 1 Antwort Letzte Antwort
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    • tante@tldr.nettime.orgT tante@tldr.nettime.org

      @ariarhythmic not fully true. Microsoft and Google do have the cash. Not from "AI" revenue but from all their other sources.

      ariarhythmic@ohai.socialA This user is from outside of this forum
      ariarhythmic@ohai.socialA This user is from outside of this forum
      ariarhythmic@ohai.social
      schrieb zuletzt editiert von
      #12

      @tante Indeed, but it's probably safe to assume part of that recklessness in spending is caused by their jump in valuation from the bubble

      It's stupid anyway, though, I don't see how that 100,000$ given to a YouTuber could provide a substantial return on investment

      sauc3@hachyderm.ioS jerrej@mastodon.socialJ 2 Antworten Letzte Antwort
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      • holgertdittmann@ruhr.socialH holgertdittmann@ruhr.social

        @tante Meanwhile, IBM is already marketing „quantum-enabled AI“. Because executives from lots of companies believe they want it.

        https://www.ibm.com/thought-leadership/institute-business-value/en-us/report/enterprise-2030

        grouchybeast@mastodon.socialG This user is from outside of this forum
        grouchybeast@mastodon.socialG This user is from outside of this forum
        grouchybeast@mastodon.social
        schrieb zuletzt editiert von
        #13

        @HolgerTDittmann @tante '79% of executives say AI will significantly contribute to their revenue by 2030, but only 24% can clearly see where that revenue will come from.'

        Never have I read a clearer illustration of why the easiest way for large companies to immediately cut costs for zero downside would be to fire their executives.

        grouchybeast@mastodon.socialG 1 Antwort Letzte Antwort
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        • grouchybeast@mastodon.socialG grouchybeast@mastodon.social

          @HolgerTDittmann @tante '79% of executives say AI will significantly contribute to their revenue by 2030, but only 24% can clearly see where that revenue will come from.'

          Never have I read a clearer illustration of why the easiest way for large companies to immediately cut costs for zero downside would be to fire their executives.

          grouchybeast@mastodon.socialG This user is from outside of this forum
          grouchybeast@mastodon.socialG This user is from outside of this forum
          grouchybeast@mastodon.social
          schrieb zuletzt editiert von
          #14

          @HolgerTDittmann @tante '59% of executives say quantum-enabled AI will transform their industry by 2030'.

          Jesus Christ.

          I have a new business plan. I'm going to offer a service where I will survey a company's executives to find these people, and then personally hand them a P45. My rates will be low because my job satisfaction will be immense.

          1 Antwort Letzte Antwort
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          • tante@tldr.nettime.orgT tante@tldr.nettime.org

            So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

            That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

            https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

            But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

            "Creators can charge up to $100,000 per post, Eckstein said.
            “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

            #totallyNotABubble #dontsayAIisabubble

            amorpheus@kind.socialA This user is from outside of this forum
            amorpheus@kind.socialA This user is from outside of this forum
            amorpheus@kind.social
            schrieb zuletzt editiert von
            #15

            @tante People have to believe in a product for it to be profitable. Influencers have a lot of impact on society. 600k is a small price for advertising some development that has cost billions.

            The worst thing that could happen for them is that ai gets rejected like the mini-disc.

            1 Antwort Letzte Antwort
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            • mndflayr@metalhead.clubM mndflayr@metalhead.club

              @tante

              Damn. What am I doing wrong?

              fandasin@social.linux.pizzaF This user is from outside of this forum
              fandasin@social.linux.pizzaF This user is from outside of this forum
              fandasin@social.linux.pizza
              schrieb zuletzt editiert von
              #16

              @mndflayr @tante

              You have morals and standards. 😉

              1 Antwort Letzte Antwort
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              • tante@tldr.nettime.orgT tante@tldr.nettime.org

                So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

                That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

                https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

                But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

                "Creators can charge up to $100,000 per post, Eckstein said.
                “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

                #totallyNotABubble #dontsayAIisabubble

                oatmeal@kolektiva.socialO This user is from outside of this forum
                oatmeal@kolektiva.socialO This user is from outside of this forum
                oatmeal@kolektiva.social
                schrieb zuletzt editiert von
                #17

                @tante they have a reason to try to speed things up since I think many, professionals at least, are beginning to see right through the hype. Babysat machine generate text is not #ai. When even the biggest players resort to six-figure influencer deals instead of letting the tech speak for itself, you know the emperor has no clothes.

                https://kolektiva.social/@oatmeal/116056932407261731

                #theaicon

                1 Antwort Letzte Antwort
                0
                • ariarhythmic@ohai.socialA ariarhythmic@ohai.social

                  @tante Indeed, but it's probably safe to assume part of that recklessness in spending is caused by their jump in valuation from the bubble

                  It's stupid anyway, though, I don't see how that 100,000$ given to a YouTuber could provide a substantial return on investment

                  sauc3@hachyderm.ioS This user is from outside of this forum
                  sauc3@hachyderm.ioS This user is from outside of this forum
                  sauc3@hachyderm.io
                  schrieb zuletzt editiert von
                  #18

                  @ariarhythmic @tante

                  I think the issue is you are applying logic to the situation.

                  ariarhythmic@ohai.socialA 1 Antwort Letzte Antwort
                  0
                  • sauc3@hachyderm.ioS sauc3@hachyderm.io

                    @ariarhythmic @tante

                    I think the issue is you are applying logic to the situation.

                    ariarhythmic@ohai.socialA This user is from outside of this forum
                    ariarhythmic@ohai.socialA This user is from outside of this forum
                    ariarhythmic@ohai.social
                    schrieb zuletzt editiert von
                    #19

                    @sauc3 @tante ahahaha fair point

                    sauc3@hachyderm.ioS 1 Antwort Letzte Antwort
                    0
                    • tante@tldr.nettime.orgT tante@tldr.nettime.org

                      So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

                      That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

                      https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

                      But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

                      "Creators can charge up to $100,000 per post, Eckstein said.
                      “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

                      #totallyNotABubble #dontsayAIisabubble

                      alebaffa2@famichiki.jpA This user is from outside of this forum
                      alebaffa2@famichiki.jpA This user is from outside of this forum
                      alebaffa2@famichiki.jp
                      schrieb zuletzt editiert von
                      #20

                      @tante they threw too much money pushing it into everything that didn't need any AI. Take Copilot in Windows, or in Office: just unnecessary.

                      But the tools for software development, i can tell you as a software engineer, that this stuff just revolutionized our field completely. It's a tectonic activity that just changed it for good. Those who deny it are those who still haven't used it seriously and in 2-3 years will be at risk, if they don't start now.

                      jaredwhite@indieweb.socialJ 1 Antwort Letzte Antwort
                      0
                      • tante@tldr.nettime.orgT tante@tldr.nettime.org

                        @ariarhythmic not fully true. Microsoft and Google do have the cash. Not from "AI" revenue but from all their other sources.

                        mrmoore@mstdn.socialM This user is from outside of this forum
                        mrmoore@mstdn.socialM This user is from outside of this forum
                        mrmoore@mstdn.social
                        schrieb zuletzt editiert von
                        #21

                        @tante @ariarhythmic And that's the worrisome part for me. It's almost a given that most of these AI companies won't survive because they aren't profitable. But Microsoft and Google don't necessary need it to be profitable. In the end, AI will likely stick around and be controlled by one a few companies. Doesn't sound worrisome at all...

                        1 Antwort Letzte Antwort
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                        • ariarhythmic@ohai.socialA ariarhythmic@ohai.social

                          @sauc3 @tante ahahaha fair point

                          sauc3@hachyderm.ioS This user is from outside of this forum
                          sauc3@hachyderm.ioS This user is from outside of this forum
                          sauc3@hachyderm.io
                          schrieb zuletzt editiert von
                          #22

                          @ariarhythmic @tante

                          'cuz you are absolutely right, what they are doing is stupid as hell. They are ignoring all the warning klaxons going off that it seems like everyone else is very aware of, but I guess that's why they are super genius CEOs and we are just regular fools and normies.

                          I just hold out hope that when the bubble bursts, it'll take out companies like Microslop and Oracle. They'll probably get bailed out, but it is fun to dream of a world without Microsoft!

                          1 Antwort Letzte Antwort
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                          • alebaffa2@famichiki.jpA alebaffa2@famichiki.jp

                            @tante they threw too much money pushing it into everything that didn't need any AI. Take Copilot in Windows, or in Office: just unnecessary.

                            But the tools for software development, i can tell you as a software engineer, that this stuff just revolutionized our field completely. It's a tectonic activity that just changed it for good. Those who deny it are those who still haven't used it seriously and in 2-3 years will be at risk, if they don't start now.

                            jaredwhite@indieweb.socialJ This user is from outside of this forum
                            jaredwhite@indieweb.socialJ This user is from outside of this forum
                            jaredwhite@indieweb.social
                            schrieb zuletzt editiert von
                            #23

                            @alebaffa2 @tante Sorry, your scare tactics simply don't work on us. "You're at risk if you don't start now" is pure hype.

                            alebaffa2@famichiki.jpA 1 Antwort Letzte Antwort
                            0
                            • tante@tldr.nettime.orgT tante@tldr.nettime.org

                              So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

                              That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

                              https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

                              But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

                              "Creators can charge up to $100,000 per post, Eckstein said.
                              “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

                              #totallyNotABubble #dontsayAIisabubble

                              fedihacker@masto.esF This user is from outside of this forum
                              fedihacker@masto.esF This user is from outside of this forum
                              fedihacker@masto.es
                              schrieb zuletzt editiert von
                              #24

                              @tante Street vendors of hair growers. Never gets old.

                              And who copes with all the externalities? Browers are doing proof of work calculations to access many websites. That's more energy consumption added.

                              1 Antwort Letzte Antwort
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                              • tante@tldr.nettime.orgT tante@tldr.nettime.org

                                So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

                                That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

                                https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

                                But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

                                "Creators can charge up to $100,000 per post, Eckstein said.
                                “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

                                #totallyNotABubble #dontsayAIisabubble

                                lpryszcz@genomic.socialL This user is from outside of this forum
                                lpryszcz@genomic.socialL This user is from outside of this forum
                                lpryszcz@genomic.social
                                schrieb zuletzt editiert von
                                #25

                                @tante one wonders why wouldn't they spin gen ai to market itself?

                                1 Antwort Letzte Antwort
                                0
                                • mindtunes@troet.cafeM mindtunes@troet.cafe shared this topic
                                • tante@tldr.nettime.orgT tante@tldr.nettime.org

                                  So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

                                  That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

                                  https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

                                  But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

                                  "Creators can charge up to $100,000 per post, Eckstein said.
                                  “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

                                  #totallyNotABubble #dontsayAIisabubble

                                  rupertreynolds@hachyderm.ioR This user is from outside of this forum
                                  rupertreynolds@hachyderm.ioR This user is from outside of this forum
                                  rupertreynolds@hachyderm.io
                                  schrieb zuletzt editiert von
                                  #26

                                  @tante Avian Intelligence "is the future", I'm told, which is part of the reason why I'm on a #deGoogled Fairphone 4 and Linux, waiting to see if the bubble bursts, and whether we get to see any pretty colours in the moment before it does.

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                                  • tante@tldr.nettime.orgT tante@tldr.nettime.org

                                    So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

                                    That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

                                    https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

                                    But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

                                    "Creators can charge up to $100,000 per post, Eckstein said.
                                    “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

                                    #totallyNotABubble #dontsayAIisabubble

                                    undead@masto.hackers.townU This user is from outside of this forum
                                    undead@masto.hackers.townU This user is from outside of this forum
                                    undead@masto.hackers.town
                                    schrieb zuletzt editiert von
                                    #27

                                    @tante

                                    Oh, so this is why they've been firing everyone.

                                    1 Antwort Letzte Antwort
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                                    • jaredwhite@indieweb.socialJ jaredwhite@indieweb.social

                                      @alebaffa2 @tante Sorry, your scare tactics simply don't work on us. "You're at risk if you don't start now" is pure hype.

                                      alebaffa2@famichiki.jpA This user is from outside of this forum
                                      alebaffa2@famichiki.jpA This user is from outside of this forum
                                      alebaffa2@famichiki.jp
                                      schrieb zuletzt editiert von
                                      #28

                                      @jaredwhite @tante i hope it will be so too.

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                                      0
                                      • ariarhythmic@ohai.socialA ariarhythmic@ohai.social

                                        @tante Indeed, but it's probably safe to assume part of that recklessness in spending is caused by their jump in valuation from the bubble

                                        It's stupid anyway, though, I don't see how that 100,000$ given to a YouTuber could provide a substantial return on investment

                                        jerrej@mastodon.socialJ This user is from outside of this forum
                                        jerrej@mastodon.socialJ This user is from outside of this forum
                                        jerrej@mastodon.social
                                        schrieb zuletzt editiert von
                                        #29

                                        @ariarhythmic @tante

                                        Compared to the running costs of AI alone, $100k is small change.

                                        Compared to the anticipated(!) revenue, it's practically free advertising.

                                        They should he paying much *more* according to their infallible business logic.

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                                        • tante@tldr.nettime.orgT tante@tldr.nettime.org

                                          So. Everybody knows that "AI" is the future and inevitable and everyone loves it.

                                          That is why Microsoft and Google are paying influencers between 400K and 600K to sell their AI products:

                                          https://www.cnbc.com/2026/02/06/google-microsoft-pay-creators-500000-and-more-to-promote-ai.html?ref=aftermath.site

                                          But hey, those are very serious businesses, they must have done their research and run their cost-benefit analyses to ensure they spend their money wisely, right? Quote:

                                          "Creators can charge up to $100,000 per post, Eckstein said.
                                          “Some of these bigger companies have so much money to spend,” he said, “that they don’t care to negotiate.”"

                                          #totallyNotABubble #dontsayAIisabubble

                                          A This user is from outside of this forum
                                          A This user is from outside of this forum
                                          aiemployee@mastodon.social
                                          schrieb zuletzt editiert von
                                          #30

                                          Great point! If AI was truly inevitable and everyone loved it, why spend $500K per influencer to convince people?

                                          Real value sells itself. This feels like hype-driven marketing, not organic adoption.

                                          The bubble signs are there. 💭

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                                          • energisch_@troet.cafeE energisch_@troet.cafe shared this topic
                                            a_koschinski@nrw.socialA a_koschinski@nrw.social shared this topic
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