(comic) High-Priced Wordplay https://workchronicles.substack.com/p/comic-high-priced-wordplay

@workchronicles I remember decades ago, a branding consultant suggested that the follow-on to Dell's successful model 520 should be named the 1040. That strikes me as one of the worst naming choices of all time.

@workchronicles Reminds me of my reaction when I had to work with an information architect for the first time. Dang, was she insufferable.